Italiano
One show unit, six flats
Materials, lighting and furniture from the show flat are reused to present the other units at low cost.
DESIGN STUDY 05 · OFF-PLAN SALE · 6-UNIT BUILDING
Residenza Le Terrazze
A building not yet built, presented through a furnished one-bedroom show flat and a tour to send to buyers before construction starts.
New residential area, Italy · Developers · Estate agents
- Interior area
- 62.1 m²
- Building
- 3 floors, 6 units
- Show unit
- One-bedroom flat with 18 m² terrace
- Energy class
- A4 (design target)
- Sales material
- Renders, tour, unit sheets
| Living, dining and kitchen | 37.26 m² |
|---|---|
| Entrance | 3.12 m² |
| Bathroom | 6.24 m² |
| Bedroom | 15.48 m² |
| Terrace | 18 m² |
| Total interior | 62.1 m² |
| Outdoor spaces | 18 m² |
RENDERS · 8 IMAGES
Room by room.
Photographic renders calculated with real daylight. Tap an image to see it full screen.
THE BRIEF
The request.
A builder needs to start selling six flats before works begin, when only the design drawings exist. They want material that helps buyers understand what living in the units will be like, lets them compare the specification finishes, and cuts the number of visits to the sales office.
THE DESIGN
The idea.
The studio develops a show unit, the first-floor one-bedroom flat with terrace, furnished realistically and to scale: every piece has its real size, so buyers can see that the sofa, the table for four and the double bed really fit.
The tour is delivered to the agency as a link to send to clients, with live switching of floor and kitchen finishes. The same models produce the renders for the site hoarding and the listings.
DESIGN CHOICES
Four decisions that make the difference.
Finishes side by side
Two specifications, Natura and Pietra, can be compared in the tour: buyers choose before installation and changes during works go down.
Outdoor space in the spotlight
The 18 m² terrace is furnished like an outdoor room: it is what sets the unit apart on the market.
Ready to sell
Renders for the hoarding and listings, a shareable tour and unit sheets with furnished plan and floor areas.
MATERIAL AND LIGHT
Real materials and products.
Every finish and every piece of furniture is on the market: the design can be priced and built exactly as it is.
FLOOR (NATURA SPECIFICATION)
Light-oak-effect porcelain, 20×120 cm
FLOOR (PIETRA SPECIFICATION)
Atlas Concorde — Boost, resin-effect porcelain
BATHROOM
Atlas Concorde — Marvel, marble-effect porcelain
WALLS
Farrow & Ball — Strong White No. 2001
WINDOWS
Thermally broken aluminium, anthracite
TERRACE
Non-slip stone-effect porcelain and corten steel planters
Living
- HAY — Mags sofa (Hee Welling)
- Foscarini — Gregg pendant over the table
- Vitra — Eames Plastic Side Chair DSW
Bedroom
- Artemide — wall-mounted Tolomeo either side of the bed
- Full-height wardrobe with lacquered doors
Bathroom
- Ideal Standard — Connect wall-hung sanitaryware
- Grohe — Eurosmart taps
- Geberit — Sigma20 flush plate
Terrace
- Fermob — Luxembourg table and chairs
- Santa & Cole — Cestita portable lamps
Download the product sheet Floor plan, room renders and every product with sizes, finishes and links to the manufacturers (in Italian).
ENGINEERING
The engineering.
IMMERSIVE EXPERIENCE360° tour of the show unit with live switching between specifications. The link is designed for buyers and for the sales office.
- Earthquake-resistant reinforced-concrete structure, external insulation and thermally broken windows.
- Independent heat pump for each unit, underfloor radiant panels and room-by-room mechanical ventilation.
- Shared photovoltaic system on the roof, covered parking ready for EV charging.
- Basic home automation with BTicino Living Now plates and a connected video entry phone.
Design study developed by Vistelia: it is not a commissioned project or an existing property. The products listed are real specification references chosen by the studio; there is no partnership with the brands mentioned.